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Business:Advertising Articles from
06/24/2016 01:58 PM
How To Hammer Out A Scope of Work Agreement With Your Advertising Agency
Advertising is quickly becoming one of the most important factors in determining the success of businesses. Positioning your brand or product correctly is just as important as creating that brand or product in the first place. Having the right advertising talent in your corner coaching you through the battle for recognition and exposure is not only beneficial but crucial in today's competitive market place. Creating an excellent scope of work agreement is the keystone to implementing a successful marketing campaign. Here are some tips on how to hammer out a scope of work agreement with your advertising agency.
06/23/2016 09:55 AM
How Hiring A Display Advertising Company Can Boost Your Sales
Marketing isn't something that you can learn about overnight, which is why many businessmen and women struggle to market their business successfully. Often people who are put in charge of the marketing for a company have no previous experience in the sector themselves so when they go about hiring an agency to do the work for them, they don't really know what they should be asking for.
06/21/2016 03:27 PM
How Publishers Should Set Up Their PMP Deals
Private programmatic marketplaces and PMP deals are common buzzwords in the publisher and advertiser communities. But what are they really? So what is a private marketplace (PMP)? A private marketplace is your own little auction house for ad views. The buyers competing for those views are ones you invite to join.
06/21/2016 08:57 AM
Why Promotional Items Are Necessary for a Good Organization
Benefits of Promotional Items - Promotional items provide lots of benefits to an organization because it is a first step to getting into the customer's home. Through the promotional items, an organization enters into the customer's home and gets feedback about their product.
06/20/2016 02:14 PM
3 Affordable Political Campaign Signs
Your political campaign runs on money, but that doesn't mean it's made of money. The good news is it doesn't have to be with cheap, innovative solutions that won't leave your pockets empty by the end of the day.
06/15/2016 02:54 PM
Vinyl Decals - A Great Advertising Option
With the vast amount of advertising options business owners face today, it is hard to know which is best. Many are focused on social media advertisements or television and radio. When it comes to hard copies, many rely on brochures or other print material, but may forget or have not considered the variety of uses for vinyl decals.
06/15/2016 02:45 PM
Ethical Bribes Create Trust, Value and Leads
If you're like most experts, you're looking for ways to reach more of your market in order to build trust, create value and ultimately do business. One of the best ways to do this is to give potential customers and clients a "taste" of what you do by way of samples...
06/15/2016 09:37 AM
Signage, the Under Utilized Advertising Tool
In a world driven by technology, most of our advertising efforts have been focused on social media. Many have forgotten about the classic yet still highly effective method of using signage for advertising your business.
06/09/2016 01:17 PM
Importance of Banner Stands for Your Business
Though there are enormous ways of displaying your business, banner stands play a great role in reaching the largest number of population and promote your business. With this, there are many other advantages of having a banner stand for your business which add a lot to its importance.
06/08/2016 02:49 PM
Using Vinyl Banners to Advertise
With new advances in the world of advertising, it is hard to know what will and will not work for your business. One of advertising option that has proved to be successful as well as cost efficient through out the years has been vinyl banners.
06/07/2016 08:56 AM
The Importance of Monument Signs for Your Business
Signs are one of the best ways to capture customer attention. They create the first impression about the brand. Outdoor monument signs can be very useful to create a lasting impression.
06/06/2016 04:49 PM
Practical Advantages of Vehicle Graphics Over Traditional Advertising
Succeeding in business is not an easy task. It requires strategic thinking and an open mind to grab opportunities and explore new avenues to penetrate the market.
06/06/2016 02:03 PM
4 Tips for Making the Most Out of Your Digital Menu Board
So you've made the plunge and decided to switch to a digital menu board in your drive-thru, fast food restaurant, or coffee shop. What can you do to make sure that you're using it to its greatest potential?
06/03/2016 09:08 AM
Vinyl in Advertisements
We are constantly bombarded with advertisements on a daily basis. What most people don't realize is that a large portion of those advertisements are made with vinyl graphics. In this article, we will cover the benefits of vinyl and why it's such a popular advertising material.
06/02/2016 02:06 PM
5 Reasons You're Not Getting Good Work Out of Your Advertising Agency
Business owners know one key to profit and successful growth is an effective advertising campaign. After all, it's tough to stay in business when people don't know about your business. Hiring an advertising agency is a smart way to get creative solutions for company recognition, but sometimes that's not enough. Your sales may remain flat and your customer base may stagnate or even drop off if you're not getting good work out of your advertising agency. If you're not getting the results you were hoping for - the ones that you're paying hard earned money for - here are some reasons why that may be case:

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